Last updated: October 14, 2025

This Privacy Policy describes how Elegant Planning by Bella (“we,” “us,” or “our”) collects, uses, and shares personal information when you visit, use our website located at isabella@elegantplanningbybella.com or interact with us in the course of our event planning services.

By using our website or engaging with our services, you agree to the terms of this Privacy Policy and our Terms and Conditions.

1. Who We Are and How to Contact Us

• Company Name & Legal Entity: Elegant Planning by Bella, LLC
• Website: ElegantPlanningbyBella.com
• Registered Address: {Street, City, State, ZIP}
• Service Area: {e.g., Georgia + destination events}
• Contact for Privacy Matters: For any questions or to exercise your privacy rights, please contact us at:
  • Email: isabella@elegantplanningbybella.com
  • Phone: +1 6787782958
  • Mailing Address: 1748 Pinehurst View Court, Grayson, GA 30017, United States

2. Information We Collect

We collect information from you in three main ways: directly from you, automatically through our website, and from third-party sources.

1. Information You Provide to Us (Voluntary Submission)

This is information you voluntarily share when you fill out a form, send an email, or engage us for an event:

• Contact & Event Details: Name, email address, phone number, physical address, event date, event location, and guest count.
• Planning Preferences: Budget, style preferences, vendor interests, messages, and uploaded files (if any).
• Payment Information: We do not directly store full payment card details. Payment is processed by our third-party providers. We may store minimal card data (e.g., last four digits). Please review your processor’s privacy policy for details.

1. Data Collected Automatically (Via Tracking Technologies)

When you visit our website, we automatically collect certain data using cookies, pixels, and similar technologies:

• Technical Data: IP address, device type, operating system, browser type.
• Usage Data: Pages viewed, time spent on the site, clicks, and interactions.
• Tools Used: We use GA4, Hotjar, Meta pixel, Microsoft Clarity and Google Ads for analytics and advertising purposes.

1. Information from Third Parties

We may receive information from:

• Your Organization: If you are a B2B inquiry.
• Service Providers: Analytics and marketing partners (e.g., Hotjar/GA).
• Integrated Tools: If you log in or interact via social media or embedded tools (e.g., Instagram, Maps).

3. How We Use Your Information

We use your personal information for the following primary purposes:

• Service & Planning: To respond to your inquiries, prepare proposals, manage client communications, coordinate event logistics (timelines, rehearsals), and manage vendor quotes and billing.
• Improvement: To manage and improve our website and services using analytics.
• Marketing: To send you marketing communications, with your consent (see Section 6).
• Legal Compliance: To comply with legal obligations, enforce our Terms, and prevent fraud.
• Portfolio Management: To display photos and testimonials in our marketing portfolio, only with your separate written photo consent.

4. Sharing & Disclosure of Information

We will only share your personal data with the following parties when necessary:

• Event Vendors & Partners (Need-to-Know): We share only the necessary information (e.g., your name, event date, venue) with vendors and partners required to execute your event (e.g., venue, caterer, florist, photographer, rentals).
• Service Providers: Third parties who perform functions on our behalf, such as hosting, email, CRM, website analytics (Hotjar/GA), and payment processing ({Stripe / PayPal / bank transfer}).
• Advertising/Analytics Partners: We share data with partners like Google and Meta to deliver interest-based advertising and measure campaign performance. You can typically opt-out of interest-based ads via the Digital Advertising Alliance (DAA) or Network Advertising Initiative (NAI) opt-out links.
• Business Transfers & Legal Compliance: In case of a merger, acquisition, or sale of assets, or to comply with law enforcement or legal requests.

No Sale or Sharing of Personal Information (CPRA)

Elegant Planning by Bella, LLC does not “sell” or “share” (as defined by the California Privacy Rights Act (CPRA)) the personal information of our clients or website visitors.

5. Cookies and Tracking Technologies

We use various technologies to collect data automatically, including:

• Essential Cookies: Necessary for the website to function (e.g., security, payment processing).
• Functional Cookies: To remember your preferences (e.g., language).
• Analytics & Advertising Cookies: Used by GA4, Hotjar, Meta pixel, and Google Ads to track performance and target advertising.

You can manage your cookie preferences in your browser settings. Note that many browsers offer a “Do-Not-Track” (DNT) signal. We do not currently respond to DNT signals.

6. Email and SMS Marketing

• Email: We obtain your consent (e.g., via opt-in forms) before sending marketing emails. You can unsubscribe at any time by clicking the “unsubscribe” link in the footer of any email.
• SMS: We may use SMS for operational client communication. For marketing texts, consent is obtained separately. You can stop receiving texts by replying STOP. Consent is not a condition of service.

7. User-Generated Content: Photos, Testimonials & Social Tags

We distinguish between:

• Private Deliverables: Event photos provided only to clients.
• Public Marketing Use: Photos and testimonials used on our website or social media.

We only use your photos and testimonials for public marketing with your separate, explicit, written photo release/consent, which is outlined in our client contract. If you would like a photo or testimonial removed from our public platforms, please contact us.

8. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, including:

• For the duration of our proposal or planning relationship.
• To comply with legal, tax, and accounting obligations (e.g., business records for required period).

9. Children’s Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal data from children under 13. If we learn that we have collected information from a child under 13, we will take steps to remove that information.

10. Your Privacy Rights

You have rights regarding your personal information, including:

• Access: The right to know what personal data we have about you.
• Correction/Update: The right to request correction of inaccurate data.
• Deletion (Right to be Forgotten): The right to request deletion of your personal data, subject to certain exceptions.
• Opt-Out: The right to opt-out of marketing communications (see Section 6).

To exercise any of these rights, please contact us using the information in Section 1. We will need to verify your identity to process your request.

11. California Residents (CPRA Notice)

This section provides additional notices for California residents:

• Notice at Collection: We collect the categories of information described in Section 2 (Information We Collect). The purposes for collection are detailed in Section 3 (How We Use Your Information).
• Right to Know/Access: You have the right to request the categories and specific pieces of personal information we have collected about you.
• Right to Delete: You have the right to request the deletion of your personal information, subject to exceptions.
• Right to Correct: You have the right to request the correction of inaccurate personal information.
• No Sale/Sharing: As stated in Section 4, we do not “sell” or “share” personal information under the CPRA.
• Non-Discrimination: We will not discriminate against you for exercising your CPRA rights.

To submit a CPRA request, please contact us using the information in Section 1.

12. Changes to this Policy

We may update this Privacy Policy periodically. We will post the revised version on this page and update the “Last updated” date at the top. For material changes, we may notify you via a website banner or email.

13. Third-Party Links & Integrations

Our website may contain links to third-party websites (e.g., vendor sites, social media). We are not responsible for the privacy practices of these external sites.